MEDIATIZED SPIRITUALITY AS A NEW FORM OF SOCIAL CONSCIOUSNESS
Keywords:
Mediatization, spirituality, social consciousness, digital culture, identity, media society.Abstract
This article examines mediatized spirituality as an emerging form of social consciousness shaped by digital communication technologies, networked media, and symbolic interaction in contemporary society. While spirituality was traditionally rooted in institutional religion, communal rituals, and localized moral frameworks, the digital age has transformed its modes of expression, transmission, and experience. Through social media, online communities, algorithmic recommendation systems, and virtual rituals, spirituality increasingly becomes mediated, individualized, and globally circulated. The article argues that mediatized spirituality should be understood not merely as a religious phenomenon, but as a broader socio-cultural transformation in which identity, values, meaning, and collective imagination are reconstructed through media environments. The study employs philosophical, sociological, and media-theoretical approaches to analyze the implications of this shift for modern social consciousness.
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